Guides

Straight answers

What we explain in meetings every week, written down: what it costs, what it really changes, and what isn't worth your money.

01How much does a website cost in 2026?It's always the first question, and the honest answer is "it depends" — but it depends on specific things, and those can be listed.6 min read

02WordPress or custom-built: how to chooseThe debate is framed wrong. Both are good choices, for different situations. Three questions settle it.5 min read

03An AI chatbot for a small business: what actually changesWebsite bots were unbearable for years. What changed isn't the chat window, it's what sits behind it.6 min read

04Automation: where to start (and what to avoid)Automation isn't an IT project. It's a series of small decisions, taken in the right order.5 min read